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Unicorns
Investors
Analysis
Sectors
Agritech
Ecommerce
Edtech
Fintech
Policy
SaaS
Unicorns
Investors
Analysis
Sectors
Subscribe
Login
Unicorns
Investors
Analysis
Sectors
Agritech
Ecommerce
Edtech
Fintech
Policy
SaaS
Jasmeet Thind
Vocal For Local: How E-Commerce Platforms Are Using Vernacular Languages To Win Over Indian Consumers
06/07/2023
E-commerce platforms are increasingly adding vernacular content on their platforms to make online shopping more inclusive and accessible to the growing customer base from smaller towns