The funds from HyugaLife will be used to develop Inaari's product range and strengthen its presence in the women's wellness market.
Health and wellness e-commerce platform HyugaLife has invested Rs 4 crores in Inaari. After this investment, the women's wellness brand has reached an investment of close to $5 million in pre-series A Round.
The company said the partnership will augment Inaari's resources and reach while allowing HyugaLife.com to tap into Inaari's expertise in women's health.
The funds from this investment will be channelled towards further developing Inaari's product range and strengthening its presence in the women's wellness market. It added that the brand aims to enhance its research and development efforts to create even more effective wellness solutions tailored to women's self-care needs.
Founder Rashmi Putcha said that Inaari's health supplements are designed specifically for women. "Since our launch, we've witnessed remarkable transformations. We've had women share their stories of overcoming PCOS-related challenges, achieving regular menstrual cycles, and finding newfound confidence in their bodies. These are the stories that fuel our purpose – to empower and uplift women by providing them with holistic wellness solutions," she added.
Hyugalife is an e-commerce platform for health and wellness in India, with over 300 brands and 9000 products curated by renowned experts in categories such as sports nutrition, health supplements, women's wellness, hair, skin and nails etc. Inaari retails its supplements through e-commerce platforms like HyugaLife.com, Amazon, and Flipkart.
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